Political campaign branding

Nick Komives, Toledo City Councilmember

Nick Komives is a community-minded and social justice-oriented person who amplifies the voices of his constituents. The brand for his Toledo City Council campaign needed to represent the factors that differentiated his candidacy from others’. A nontraditional color palette of purple and orange and bold statement iconography speak as confidently as the candidate himself, instantly identifying him as a departure from day-to-day politicians. The bullhorn and strong typography created a distinctive look for his successful campaign and continue as part of his personal brand for future elections.